TheĀ Go-to-Market Blog

The Go-to-Market Blog is your roadmap to mastering government contracting. With expert insights, practical tools, and step-by-step guides, our blog helps you navigate the complexities of securing government contracts. Stay updated with the latest industry trends, best practices, and success stories to chart a course towards sustainable growth and competitive advantage.

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Why Every Small Business Should Care About the NDAA (And How to Benefit) budget dod strategic planning Dec 17, 2024

The National Defense Authorization Act (NDAA) is a pivotal piece of legislation that outlines the budget, expenditures, and policies of the U.S. Department of Defense (DoD) annually. Beyond its...

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Why Subcontracting Is the Smartest First Step for Small Businesses in Federal Contracting Dec 10, 2024

Entering the federal contracting arena can be a transformative opportunity for small businesses. However, diving in as a prime contractor without prior experience can be daunting. Subcontracting...

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Why the Federal Government Prioritizes Small Businesses (And How You Can Benefit) Dec 03, 2024

The Federal Government is the world's largest purchaser of goods and services, allocating a significant portion of its budget to small businesses. This commitment is reflected in specific...

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Mastering Market Analysis for Federal Government Contracting business development business opportunities competitive analysis federal contracting market analysis small business win federal contracts Nov 26, 2024

 

Winning federal government contracts requires more than just submitting a bid—it demands a deep understanding of the market. Market analysis helps businesses identify opportunities,...

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Breaking into the DoD Market: Essential Go-to-Market Tactics for Success business development dod market analysis networking partnerships subcontracting Nov 22, 2024

 

The Department of Defense (DoD) is one of the largest and most lucrative buyers in the world, with an annual budget exceeding $800 billion. For businesses eager to enter the DoD market, the...

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Understanding the Navy's Strategy: A Comprehensive Guide business development conferences dod market analysis navy win federal contracts Aug 12, 2024

The U.S. Navy is a cornerstone of national security, safeguarding the nation's interests through sea power, global presence, and strategic deterrence. Understanding the Navy's strategy is essential...

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Understanding the Air Force's Strategy: A Comprehensive Guide air force business development conferences dod federal contracting market analysis win federal contracts Aug 06, 2024

The U.S. Air Force is a critical component of national security, responsible for defending the country through air, space, and cyberspace operations. Understanding the Air Force's strategy is...

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Meeting with Ms. Danielle Kurtz: Addressing Obsolete Parts and the Need for More Small Business Manufacturers dla dod federal contracting go-to-market manufacturing small business Aug 02, 2024

Recently, I had the opportunity this week to engage in a conversation with Ms. Danielle Kurtz, SES Director of the Office of Small Business Programs at the Defense Logistics Agency (DLA),...

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Understanding the Army's Strategy: A Comprehensive Guide army business development business opportunities competitive analysis dod market analysis win federal contracts Jul 31, 2024

The U.S. Army plays a pivotal role in national security, executing a wide range of missions that protect the country and support global stability. Understanding the Army's strategy is essential for...

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The Importance of a Capability Statement: How to Create a Winning Document business development marketing small business win federal contracts Jul 29, 2024

In the world of federal contracting, a well-crafted capability statement is essential for standing out and showcasing your business's strengths. This concise document is your first impression on...

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Top 10 Mistakes to Avoid When Bidding on Federal Contracts business development federal contracting marketing win federal contracts Jul 27, 2024

Winning federal contracts can be a game-changer for small businesses, providing a steady stream of revenue and growth opportunities. However, navigating the bidding process can be complex and...

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Navigating Business Opportunities with the Missile Defense Agency business development business opportunities conferences dod marketing mda mentor protege sbirs small business sttrs Jul 17, 2024

 This week, I had the pleasure of attending the Missile Defense Agency (MDA) Small Business Conference, and I wanted to share some insights and useful resources for those looking to engage in...

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